*The workshop will be held in central London. Exact location to be confirmed shortly.*
(previously titled 'Product Management Essentials')
Using process to collaborate strategically across your organisation
Training Workshop Overview
We know that product managers are responsible for so much more than simply product delivery but are often given little authority. However, as product managers develop in their roles and continue to confidently deliver value to their customers, it is crucial that they begin to align their organisation around their process and vision in order to have an impact.
Communication and Alignment empowers product people to begin understanding how to align their organisation around product process and practice. In this overview workshop, we outline some of the grounded, tactical skills that product managers can use every day, and how they can add a layer of strategic thinking to help collaborate with their stakeholders.
Together we delve into communication strategies that will help foster trust and collaboration within your organisation, how to evaluate an opportunity, how to extract maximum value from your research activities, and much more.
What we’ll cover on the day
Communication & Alignment is a full-day workshop. Each module includes a lecture component on theory and practice, interspersed with up to three hands-on activities. This ensures that you have an opportunity to apply and work with concepts in a setting that will answer questions and facilitate critical thinking.
Stakeholder management: A deep-dive into organisational relationships and understanding how to build a communication strategy
Evaluating opportunity: Understanding how to unpack product assumptions and line up macro data to establish product viability and the foundations for product/market fit
Conducting Synthesis: Distilling insights from research and how to collaborate with stakeholders to deepen user understanding and influence
Prioritisation: Covering a range of techniques and their uses for alignment at points of the product development lifecycle
Reporting out: Understanding why you report out, how to report out at different levels in an organisation and outside it, and understanding bias as it relates to reporting
Things to reflect on before the workshop
Before your training workshop we ask that you take some time to consider the following questions. The more time you take to consider your current situation, and the issues and challenges you face, the more you’ll gain from your training:
How much effort do you feel you have invested in stakeholder relationships?
How often do you make an effort to make your process more collaborative?
How do new projects or changes to features happen at your company?
How do you currently collect evidence to support decisions?
You will leave this workshop with the skills you need in order to build a strategic layer onto your core product practices. You will understand how to evaluate a potential product idea/change for value, and how to use process as an alignment tool within your company. You’ll go back to work with a firm grasp of where you should include your stakeholders as collaborators, understanding how to build effective relationships with said stakeholders, and with the ability to create a communication strategy with your organisation.
Mind the Product Trainers
Every Mind the Product trainer is a working product manager who has worked with multiple products and domains. Your trainer’s product management experience enriches the curriculum by delivering diverse perspectives on best practice in different scenarios. You will hear about the products they have worked on in the past, what went well, what didn’t go so well, and how they tried to make improvements. Our trainers’ main goal is not to provide participants with all of the answers, but help facilitate them in asking the right questions.
About your Trainers
Eli Montgomery, Product Manager
Eli is a product and design enthusiast. Eli is a product generalist who enjoys tackling difficult problems and setting up experiments to de-risk innovative ideas.
Eli has worked in both product management and design and loves everything involved in making products work, from service design to DevOps, Eli has a wide range of experience with technical and people skill topics.
In his free time, Eli loves to travel with his wife, go on walks with his two dogs, and draw.
Marc Abraham, Product Director
Starting his career as a corporate lawyer, Marc made the transition into digital technology, initially as a project manager and then as a product director.
Marc has been managing products for the last 7 years, working on a range of successful products/services at companies such as 7digital, carwow, notonthehighstreet, World First and now at Settled.
“My Product Management Toolkit” is Marc’s latest book about tools and techniques for new product managers. Outside of his day job, Marc is part of the Mind The Product team and helps coordinate ProductTank meetups globally.
Registration will begin at 9.00
Class will start at 9.30 sharp and end at 17.00
We'll also provide a light breakfast, buffet lunch and plenty of tea and coffee to fuel you through the day.
Frequently Asked Questions
Can I change the name or other details on my tickets?
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Can I get a refund?
We offer a full refund up to one month before the event. Simply log in to Eventbrite and request the refund following these instructions. As with changes, only the person who purchased the tickets can request a refund.
Can I pay by invoice?
As we are a small team we only offer payment by invoice if you are buying 5 tickets or more due to the additional overhead. Early Bird conference tickets cannot be purchased by invoice. Please also note that no tickets are held/issued until payment of the invoice has been received. Request to pay by invoice by emailing firstname.lastname@example.org
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